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Video Market Leader Intermediate – Unit 1: Brands – Skills

Video bài nghe Market Leader Intermediate – Unit 1: Brands – HocHay

Xem thêm từ vựng tiếng Anh theo chủ đề tại: https://hoctuvung.hochay.com/

Cùng HocHay học tiếng Anh Market Leader Intermediate các bạn nhé!

  1. Four marketing executives at a sports sponsorship agency are talking about finding a new sponsor for their client, a well-known media company. Listen to the conversation and answer the questions.

 

  1. Why does the client want to change the sport they sponsor?
  2. Which four sports do the executives consider?
  3. Which sport does Mario suggest? Why does he suggest it?
  4. What must David do before he contacts Larry Harrington’s agent?

 

Đáp án:

  1. The football club that the client currently sponsors is asking for too much money, and the client is looking for a sport with more excitement and a bigger effect.
  2. Ice hockey, baseball, tennis, Formula One motor racing
  3. Motor racing because it is fast, exciting and has good TV coverage, which means that the client would get a lot of exposure (explain this word). It would strengthen their image. (Explain, if necessary, by pointing out the connection between strengthen and strong.)
  4. He must contact the client to see if they are happy with the choice. (Point out the use of the expression happy with.)

Xem chi tiết bài học tại: https://hochay.com/tieng-anh-thuong-mai/sach-market-leader-intermediate-unit-1-brands-hoc-hay-phan-2-104.html

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